Monday, June 14, 2010

Digital Asset Management

Digital Asset Management is the use of technology which helps us to manage, protect and monetize our Digital Assets which we work with in our Business or profession as well as our personal life. Digital assets include the computer software, documents, emails, audio and video files and any other document which we stored in a computer. The Digital Asset Management applications are similar to that of the simple file management system. They will collect our digital assets, organize them in order, backing up them for future use and securing the digital assets to safe guard the interest of the author him self.
As the digital assets can be easily transacted online there is more chances of the piracy, hence efficient management is must to safeguard the rights and interests of the Original authors.
There are several types of Asset Management System. They are: They are Brand Asset Management System, Library Asset Management System, Product Asset Management System and Digital Supply Chain Management System. One of the most useful features of the asset management system is the ability to search for a particular file with minimum information. With the Asset Management System the author is freed from complex file naming because the system itself will assign Unique Identifier Code while file is ingested. Though DAM and ECM both are having more similarities they are having different advantages in different  files handlings, for example ECM specializes in official word documents and Excel  sheets,  scanned documents pictures emails and faxes where as DAM  is of greater use in managing rich media files such as photographs and audio video files.